I use the Dutch product and color line called Keune. The unique formulation uses pearlescent coconut oil as the base to protect the hair and scalp. The demi permanent line is 100% ammonia free. Infused with Solamer UV filters that shield the hair from harmful UV rays and keeps the color from fading. After rinsing, you’ll see and feel the hair is in better condition than before! I have nothing but amazing things to say about this line and would be happy to share this knowledge with you.